Tuesday, September 20, 2011

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Saturday, September 10, 2011

Official Google Webmaster Central Blog ÎñţérñåţîöñåļîžåţîöñPosted: 09 Sep 2011 10:07 AM PDTWebmaster level: Intermediate So you’re going global, and you need your website to follow. Should be a simple case of getting the text translated and you’re good to go, right? Probably not. The Google Webmaster Team frequently builds sites that are localized into over 40 languages, so here are some...

Friday, September 9, 2011

Inside AdWords Display creative checklist: building direct response ads Posted: 08 Sep 2011 07:48 PM PDTIf you’re designing display ads and have direct response goals, your ads need to catch the user’s eye, convey key information, and encourage them to click and explore your website. To get you started, we’ve put together the top ten tips learned through the collective experience...

Friday, September 2, 2011

Official Google Webmaster Central Blog PDFs in Google search results Posted: 01 Sep 2011 09:59 AM PDT Webmaster level: All Our mission is to organize the world’s information and make it universally accessible and useful. During this ambitious quest, we sometimes encounter non-HTML files such as PDFs, spreadsheets, and presentations. Our algorithms don’t let different...

Thursday, September 1, 2011

Official Google Webmaster Central Blog Reorganizing internal vs. external backlinks Posted: 31 Aug 2011 02:59 PM PDT Webmaster level: All Today we’re making a change to the way we categorize link data in Webmaster Tools. As you know, Webmaster Tools lists links pointing to your site in two separate categories: links coming from other sites, and links from within your site. ...
Inside AdWords Sharing recent innovations at Search Engine Strategies conference in San Francisco Posted: 31 Aug 2011 10:11 AM PDT Two weeks ago, we headed up to San Francisco to participate in the Search Engine Strategies conference. Over two days, our AdWords and DoubleClick representatives were able to share, listen, and learn with several hundred of you. For those unable...